Resume

Recent Work Experience

March 2023 - October 2024

April 2022 - March 2023

imaware

Content Marketing Specialist

Previous role: Associate Editor

Led the B2C, B2B, and Health Hacks blogs, delivering articles and eBooks with attention to SEO, factual accuracy, and audience needs
Provided web copywriting and editing, from new pages to site overhauls
Generated copy and design for email journeys, including partner requests, ICP-specific sequences, promo campaigns, and automated nurture series
Created strategic posts, stories, and reels for Meta and LinkedIn audiences
Designed paid digital ads for products, downloadable content, and more

September 2021 - November 2022

Educator

November 2020 - May 2021

Cuboh Software Inc.

Operations Coordinator

Managed the hiring, onboarding, and offboarding processes for employees
Led the company culture committee and general office organization
Oversaw all administrative duties, including commission reporting, payroll, lead emails, cash flow analysis, instructional guides, and grant applications

September 2021 - May 2022

Centennial College - School of Comms., Arts, Media and Design

Communications & Professional Writing Graduate Certificate

Intensive program courses included communications strategy, content management, design, web copywriting, editing, social media planning, and technical writing
Recipient of the Dean's Award for Academic Excellence, 2022

September 2015 - August 2019

University of Victoria - Gustavson School of Business

Bachelor of Commerce

Languages

Certifications

Toolbelt